Privacy policy

Safqqa Privacy Policy

Last Updated: December 29, 2023

This Privacy Policy ("Policy") explains how Safqqa DMCC and its affiliates (collectively, "Safqqa") collect and process your personal information when you access or use our websites, services, online stores, and mobile apps that reference this Policy (collectively, "Safqqa Services"). By using Safqqa Services, you agree to the practices described in this Policy.

Consent and Your Privacy Rights

Your agreement to this Policy constitutes your consent to the data collection and processing practices described herein. We encourage you to carefully review this Policy to understand how your data is handled. Should you have any questions or concerns regarding your privacy, please feel free to contact us.

Information We Collect and Its Use

Safqqa collects personal information to provide and improve our Services. We collect the following types of information:

    1. Personally Provided Information: We collect data you provide directly, such as name, email address, phone number, shipping address, and payment information, when you use our Services, create an account, or make a purchase. You can choose not to provide certain information, but this may limit your ability to access all of our Services.

    1. Automatically Collected Information: We automatically collect technical information about your device and interaction with our Services, such as browsing history, IP address, cookie data, and device specifications. We use this information to personalize your experience, enhance security, and analyze usage trends.

    1. Information from Third-Party Sources: We may receive information about you from other sources, such as delivery partners or social media platforms, to update our records and improve our Services. This information may include updated delivery addresses or your public social media profile information.

Cookies and Similar Technologies

Like many websites, Safqqa uses cookies and similar technologies to store information about your preferences and track your activity on our Services. This information helps us personalize your experience, improve our Services, and provide relevant advertising. You can manage your cookie preferences through your browser settings.

Sharing Your Information

Safqqa may share your personal information with trusted third-party service providers to perform functions on our behalf, such as processing payments, fulfilling orders, delivering emails, and providing customer support. These third parties are obligated to protect your information and may not use it for any unauthorized purpose.

We may also disclose your information if required by law, to comply with legal process, or to protect the rights, safety, or property of Safqqa, our users, or others.

Data Security and Retention

Safqqa takes appropriate security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no transmission over the internet or storage method can be guaranteed to be absolutely secure. We retain your information for as long as necessary to fulfill the purposes outlined in this Policy, unless a longer retention period is required or permitted by law.

Your Choices and Rights

You have the right to access, correct, or delete your personal information, as well as the right to object to its processing under certain circumstances. You can exercise these rights by contacting us through the methods provided in our Contact Us section.

Changes to this Policy

We may update this Policy from time to time. Any changes will be posted on our website or notified to you through email. We encourage you to review this Policy regularly to stay informed about our practices.

 

Safqqa Uses of Personal Information:

Safqqa utilizes your personal information to operate, provide, develop, and improve the products and services offered to our customers. These purposes encompass:

    • Fulfillment and Communication: We use your information to process orders, deliver products and services, handle payments, and communicate with you regarding your orders, purchases, promotional offers, and support needs.

    • Service Optimization: We leverage your information to analyze performance, identify errors, enhance usability, and improve the overall effectiveness of the Safqqa platform.

    • Personalization and Recommendations: We use your information to personalize your experience with our services, recommend features, products, and services that might interest you, and tailor content to your preferences.

    • Legal Compliance: In certain instances, we may collect and use your information to comply with legal and regulatory requirements. This may include verifying your identity or collecting payment information to comply with relevant regulations.

    • Multi-Channel Communication: We may utilize your information to communicate with you regarding Safqqa services through various channels, such as email, phone, or chat.

    • Targeted Advertising: We may use your information to display interest-based advertisements for features, products, and services that might be relevant to you. However, we do not utilize personally identifiable information for this purpose.

    • Security and Fraud Prevention: We leverage your information to prevent and detect fraudulent activities and abuse, ensuring the security of our platform and protecting you, other users, and Safqqa itself. This may also involve credit risk assessment methods for responsible financial management.

Information Sharing and Disclosures:

To ensure a seamless experience and improve our services, Safqqa may utilize cookies and other identifiers to recognize your browser or device.

Safqqa values your privacy and does not engage in the selling of your personal information to third parties. We only share your data as outlined below or with our controlled subsidiaries that adhere to practices at least as protective as those described in this Policy.

    • Third-Party Services and Products: Some features or applications accessed through Safqqa may be provided by third parties. We will make it clear when a third party is involved, and we may share your relevant personal information with them to facilitate your transactions.

    • Service Providers: We partner with trusted third-party service providers to handle specific tasks on our behalf, such as order fulfillment, delivery, customer support, data analysis, and marketing assistance. These providers have limited access to your information solely for performing their designated tasks and are prohibited from using it for any other purpose.

    • Business Transactions: In the event of a business merger, acquisition, or divestment, your personal information may be transferred as part of the transferred assets. However, it will remain subject to the terms of this Privacy Policy, unless you explicitly consent otherwise.

    • Legal Compliance and Safety: We may disclose your personal information where we believe it is necessary to comply with applicable laws and regulations, protect the rights and safety of Safqqa, our users, or others, or prevent fraud and credit risk. This may involve information sharing with other companies and organizations for fraud protection and credit risk reduction.

    • Transparency and Choice: We aim to be transparent about your data sharing options. In most cases, you will be notified when your personal information may be shared with third parties, and you will have the opportunity to opt out of such sharing.

Security and Privacy Commitment:

Safqqa prioritizes the security and privacy of your information throughout the design of our systems and applications. We implement robust measures to safeguard your data, including:

Transmission Security:

    • We utilize encryption protocols and software to protect the confidentiality of your personal information during transmission.
    • Our payment gateways adhere to the Payment Card Industry Data Security Standard (PCI DSS) to ensure secure handling of credit card data.

Data Protection Measures:

    • We maintain comprehensive physical, electronic, and procedural safeguards for the collection, storage, and disclosure of your personal information.
    • Our security procedures include identity verification measures before disclosing personal information to you.

User Responsibility:

    • It's crucial for you to protect your account by:
        • Not sharing your password with others.
        • Securing your computers, devices, and applications.

Advertising Practices:

    • Safqqa services may feature third-party advertising and links to external websites or applications.
    • Third-party advertising partners may collect information about your interactions with their content for advertising and analytics purposes.
    • We collaborate with ad companies to deliver more relevant Safqqa ads and measure their effectiveness. However, we never share your name or other directly identifying information with these partners. Instead, we may use anonymous advertising identifiers like cookies or device identifiers.

Accessing Your Information:

    • You can easily access and manage your personal information, including your name, address, profile details, and purchase history, through the "Profile" section of our website and mobile apps.

We remain committed to upholding transparency and responsible data practices to safeguard your privacy and security.

Your Choices and Controls:

Safqqa empowers you with choices regarding how your personal information is collected and used. Here's how you can exercise your preferences:

Information and Assistance:

    • If you have any questions about our data practices, please don't hesitate to contact our Customer Service team.
    • Many Safqqa services offer settings within your account that enable you to manage your information preferences.

Providing Information:

    • While you can choose not to provide certain information, this might limit your ability to utilize the full range of Safqqa services.
    • You can conveniently add or update your personal information directly through our website or mobile apps.

Communications Preferences:

    • To opt out of receiving email or other communications from us, please contact Customer Service.
    • To manage in-app notifications, adjust the notification settings within your device.
    • If you prefer not to see interest-based ads, please reach out to Customer Service.

Cookies and Tracking:

    • Most browsers and devices offer a Help feature that guides you on:
        • Preventing your browser or device from accepting new cookies or identifiers.
        • Receiving notifications when new cookies are set.
        • Blocking cookies altogether.
    • To browse our websites without linking your browsing history to your account, log out of your account and block cookies in your browser settings.

Additional Opt-Out Options:

    • You may opt out of certain types of data usage by updating your settings on the relevant Safqqa website or mobile app.

Sellers:

    • If you're a seller, you can add or update information, manage your account details, and adjust your communication preferences by contacting your account manager.

We are committed to transparency and providing you with control over your personal information.

How to Request Data Deletion:

Mobile App Users:

    1. Open the Safqqa mobile app.
    1. Navigate to the Help section.
    1. Locate and tap on the Close Account function.

Web Users:

    1. Contact Customer Service by providing your details and stating your request to delete your personal information.

Important Notes:

    • Upon confirmation, we will permanently delete your account and all associated personal data. This action is irreversible, and the data cannot be retrieved.
    • If you need assistance or encounter any issues during this process, please contact our customer support team for quick and helpful guidance.

Additional Information:

    • For sellers who wish to modify their information, account details, or communication preferences, please reach out to your account manager.
    • Safqqa provides various settings within your account and in your device's notification settings to manage your preferences for receiving emails, in-app notifications, and interest-based ads.
    • If you have any questions about Safqqa's data collection and usage practices, please reach out to Customer Service for comprehensive information.